Radio & Digital Advertising | Rich Broadcasting

WHY ADVERTISE WITH Rich
BROADCASTING

Advertising is essential because it serves as the bridge between a business’s offerings and its target audience. It creates awareness, informs, and persuades potential customers, driving them to take desired actions. Without advertising, even the most exceptional products or services may go unnoticed, and a business could struggle to grow or remain competitive. Rich Broadcasting offers radio advertising and digital advertising to get your product or service in front of your ideal audience so users are more likely to convert.

WHY ADVERTISE?

1

Advertising increases the likelihood that more consumers will know who you are when they are ready to buy.

Consumers who buy from you almost always buy from a business that they knew about before their need occurred. The trick is finding the right medium for your business and budget. We think we can help.

2

Being known before you are needed is one of the most powerful advantages.

How do you get your fair share of consumer spending? Research shows, for most business types, about 80% of consumers know of a good option at the time of need. Adversely, if you’re not a business that comes to mind, your odds of being considered for most categories is less than 1% for a consumer searching in directories or online.

3

Helps defend your revenue from competitors

Defensive marketing refers to the actions of a brand, especially a market leader, to protect its market share, profitability, product positioning, and mind share against an emerging competitor.

4

Encourages repeat business

Repeat customers are significantly more value for your business than new customers because repeat customers are likely to bring in more profits for your business. Studies show that almost 80% of your future profits are likely to come from 20% of your repeat customers!

5

Improve employee morale

When the morale improves in the employee workplace, it makes it easier to hire the best people to improve your business.

“Scotty’s Drive in has served our local community for over 50 years! The secret ingredient in promoting our business has always been a great radio campaign. That’s why we have partnered up with Rich broadcasting! For over 6 years Rich Broadcasting has been our ideal local vehicle to promote all our services and campaigns. The response to our advertising with Rich Broadcasting Radio has established a loyal cliental that no other means could possibly achieved. Spend your hard earned dollars wisely and simplify your advertising by partnering with a professional team that cares about growing your business like you do by partnering with Rich Broadcasting Radio!”

Scott Lynch

Owner, Scotty’s Drive In

“Awesome company! Working with them has been a very positive experience!”

Kaleb Phelps

Owner, Turfco Lawn Care Services

“EXCELLENT customer service. Sandie is incredible to work with! LOVED our experience with them, will advertise with them again!”

Chris Peterson

AWARD WINNING PRODUCTION

Our radio DJ’s have consistently won awards for their production for our customers. Among these awards include Star Garnet awards, Opal awards, Diamond awards, and more. When you work with Rich Broadcasting you can be sure that our team works hard to produce award winning quality production for your company.